Once upon a time, Birchbox was a beauty industry darling. Birchbox raised nearly $90 million and was once valued at almost $500 million. But the brand’s future has been tenuous for years, as growth and profitability were a constant struggle.
Once upon a time, Birchbox was a beauty industry darling. Birchbox raised nearly $90 million and was once valued at almost $500 million. But the brand’s future has been tenuous for years, as growth and profitability were a constant struggle.